Digital Marketing Talent

2/3s of Marketing and Sales professionals do not use a Marketing Automation Platform (MAP) because they do not not know how to handle the data management […]

Many of us have lived thorough the tech bubble in the early 2000s. The following McKinsey authors explain why this time is different. And although, they […]

The author of the following Marketing Automation article makes a very good point. A MAT tool can be useful but too many of them are complex […]

I have found the following article fascinating because it goes deep into what today’s customers want.  SPOILER ALERT- It’s not just price.  They want an emotional, […]