"No problem can withstand the assault of sustained thinking." - Voltaire

The Changing Marketing Technology Landscape

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Atlas Digital Partners Hires 12 Summer Interns

August 9, 2016

The Changing Marketing Technology Landscape

I never tire of seeing Scott Brinker’s marketing technology landscape. I sometimes wonder how CMOs and CEOs of mid sized companies can keep up with the […]
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August 9, 2016

What Is NPS and Why Should I Care?

I get this question frequently from emerging growth CEOs – especially SaaS CEOs. You should know your net promoter score. It can impact your valuation and […]
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August 9, 2016

Why Marketing Automation Often Fails – Most Marketers Are Not Quantitative in Their Thinking!

2/3s of Marketing and Sales professionals do not use a Marketing Automation Platform (MAP) because they do not not know how to handle the data management […]
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August 9, 2016

Patients are Becoming Impatient with Doctors Outdated Ways of Communicating

I don’t know about you, but I’m about done with automated phone trees and being placed on hold. Under the heading “How tough could it be,” […]
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