Why Marketing Automation Often Fails – Most Marketers Are Not Quantitative in Their Thinking!

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Why Marketing Automation Often Fails – Most Marketers Are Not Quantitative in Their Thinking!

2/3s of Marketing and Sales professionals do not use a Marketing Automation Platform (MAP) because they do not not know how to handle the data management according to Sirius Decisions. Question – Do you have the right team to execute a MAP?